A Very Nice Thank You

The other day we received a wonderful package from a group of students at Horizon Elementary in Boise. The package was a collection of “thank you” cards from a class who had a field trip at Drake Cooper a few weeks ago.

Talk about creativity! Every card had a unique design and personalized message. Some even had pop-up elements on the inside of the cards while others had crazy folds and shapes. The package made our day.

To all the students, thank you for stopping by and spending time with us. It was a welcomed break… even though you thought I was “112 years old…” Let that be a lesson to you kids on what a career in advertising can do!

By John Drake

John brings extensive national brand experience to Drake Cooper, previously working in account management, business development and brand strategy roles at the Los Angeles offices of Dailey & Associates, Deutsch, and WDCW. He has worked with Carl’s Jr., The Tillamook County Creamery Association, Nestlé USA, The Resort at Pelican Hill, UCLA-Anderson, Mitsubishi Motors, The Walt Disney Company and Baskin-Robbins USA. At Drake Cooper, John oversees brand strategy and Campaign Planning™ for clients. He understands the balance of marketing integration and uses Campaign Planning™ to find the best mix of mass media and one-to-one media for each campaign. John was part of the Deutsch team that received “Agency of the Year” an unprecedented five years in a row from Adweek and Advertising Age. He is an active member of the American Marketing Association, has served on Advertising Federation boards in Los Angeles, Portland, and Boise, is active in the Puget Sound American Marketing Association and is a registered judge of creativity effectiveness for the American Advertising Federation.

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